NEW YORK - February 8, 2022 - (Newswire.com)
More than one billion marketing messages are created every day across digital channels and most are bias-laden, expensive to create, and ineffective.
This is the problem Anyword, a data-driven artificial intelligence (AI) copywriting platform capable of optimizing text for a specific audience, is working to solve.
And with a goal to increase reach and exposure of the world's most accurate AI for generating and optimizing copy, Anyword joined Newswire's Media Advantage Plan (MAP). A major focus of this program is turning clients' owned media into earned media through strategic press release distribution and media outreach.
Anyword recently addressed the topic of conversational AI and shared details about its innovative platform in an article titled, Anyword Creates the Future of AI: A Conversation With a Computer.
With Newswire's help, Anyword was able to amplify the reach of this piece of content with earned media mentions in Yahoo! Finance and Pipeline Magazine.
"Earned media mentions have the power to extend the reach of a company's message to better connect with their target audience and build brand awareness," said Charlie Terenzio, CMO and SVP of Media and Marketing Communications at Newswire. "These earned media mentions gave Anyword the opportunity to share valuable information about its AI copywriting platform with the more than 640 million visitors that collectively visit these websites."
It's been reported that the global AI market is expected to be worth almost $60 billion by 2025. This projection paired with increased consumer interest puts Anyword in a position to capitalize on the attention and secure their piece of market share.
By leveraging Newswire's industry-leading press release distribution services, the client was able to deliver the right message to the right audience at the right time and secure valuable features in top-tier publications.
To learn more about how Newswire's integrated solutions are helping companies like Anyword grow their audience, expand their reach, and implement an effective go-to-market strategy, visit Newswire.com today.
About Anyword
Anyword, formerly known as Keywee, uses AI and natural language processing to develop effective, performance-driven marketing language so that marketers communicate to consumers using text that yields the highest-level results and meets conversion goals. Anyword's AI-generated text is coupled with an intuitive scoring system that ranks text, predicting results so that marketers can measure performance prior to launching a campaign and avoid costly and time-consuming A/B tests. With predictive performance, marketers know, in advance, how well text will perform with each audience base. Based in New York, Anyword was founded in 2013 and secured $30M+ from leading investors, such as Innovation Endeavors, The New York Times and others, and is proud to work with the world's top marketers and leading publishers. To learn more about Anyword, please visit anyword.com.
About Newswire
Newswire delivers press releases and multimedia distribution software and services (SaaS) that empower the Earned Media Advantage: greater brand awareness, increased traffic, greater return on media and marketing communications spend, and the competitive edge. With over a decade of experience, Newswire continues to provide its customers with the ability to deliver the right message to the right audience at the right time through the right medium.
For more information, visit http://www.newswire.com.
Contact Information
Charlie Terenzio
CMO and SVP of Media and Marketing Communications
Newswire
Office: 813-480-3766
Email: charlie@newswire.com
Press Release Service by Newswire.com
Original Source: Anyword's Discussion of the Future of AI Featured in 2 Top-Tier Publications
