Marketplacer Named to the 2022 CB Insights Retail Tech 100 -- List of Most Innovative Retail Startups

Marketplacer recognized for achievements in Online Marketplace and Platform Tech

CB Insights today named Marketplacer, a global technology Software as a Service (SaaS) platform equipped with all the tools and functionality needed to build a successful and scalable online marketplace at speed, to its Retail Tech 100 ranking, which showcases the 100 most promising B2B retail tech companies in the world.

The 2022 Retail Tech 100 cohort highlights startups reimagining the retail experience across 13 categories. This year’s winning companies are working on hyper-personalized shopping, blockchain-powered commerce, autonomous delivery, virtual shopping, and more. 19 countries are represented this year, including India, China, Mexico, Singapore, and the Netherlands, among others.

“By almost any measure, this has been a breakout year for retail tech. We’ve seen skyrocketing funding across the industry, powering companies involved in every aspect of retail from instant grocery delivery to supply chain technology,” said Brian Lee, SVP of CB Insights’ Intelligence Unit. “In 2021 alone, these 100 companies raised $13.1B in funding, an incredibly impressive feat. As the retail landscape evolves, we’re excited to see how the companies on the Retail Tech 100 continue to revolutionize how consumers shop.”

“We are thrilled to be recognized by CB Insights as a promising retail technology company, especially in this period in which digital growth is at the core of any retail strategy,” said Jason Wyatt, Marketplacer Co-Founder and Executive Chairman. “Our marketplace platform technology has changed the game for our customers who are executing the next big thing in ecommerce by enabling them to grow their product range without needing to hold inventory, ultimately boosting customer experience and revenue. We’re excited about our global expansion and are proud to be the trusted partner of many brands, retailers and communities in their key growth strategies.”

Through an evidence-based approach, the CB Insights research team selected the Retail Tech 100 from a pool of over 7,000 companies, including applicants and nominees. Selection was based on factors including patent activity, business relations, investor profiles, news sentiment analysis, proprietary Mosaic Scores, market potential, competitive landscape, team strength, and tech novelty. The Mosaic Score, based on CB Insights’ algorithm, measures the overall health and growth potential of private companies to help predict a company’s momentum. To find out more about the selection process and this year’s winners, join the CB Insights team for a webinar today at 2 p.m. ET.

Marketplacer was founded in Australia by two lifelong bike enthusiasts and friends who decided to build a marketplace that would bring together the best biking gear and brands all in one place. That company, BikeExchange, was so popular, it expanded globally, went public in Australia and the founders decided to make the underlying technology available to others and in 2016 Marketplacer was born. Since then, Marketplacer has helped over 95 businesses build and deploy their very own successful marketplace strategies and connected over 25,000 businesses worldwide. In 2021 Marketplacer expanded its global initiatives and established US operations.

Quick facts on the 2022 Retail Tech 100:

• Funding trends: In 2021, these 100 private companies raised $13.1B in equity funding across 109 deals, triple the amount they raised in 2020. So far in 2022, they have raised $2.3B across 15 deals (as of 3/8/22).
• Future market leaders: Nearly two-thirds of the companies on the list are early- or mid-stage companies. There are 20 early-stage companies (seed/angel and Series A) and 43 mid-stage firms (Series B or Series C) in this year’s cohort.
• Unicorns: 36 of the 100 companies (36%) are valued at or above $1B as of their latest funding rounds.
• Top investors: Salesforce Ventures is the most active investor in this year’s Retail Tech 100 companies, with investments in 10 companies across 19 deals since 2017. Tiger Global Management and Insight Partners, which have both invested in 9 companies on the list, are tied for second.
• Global reach: 40% of the 2022 Retail Tech 100 is based outside the US. After the US, the UK and India follow with 6 companies each. Overall, this year’s winners span 19 countries, including Singapore, Australia, China, and the Netherlands.

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About Marketplacer

Marketplacer is a global technology Software as a Service (SaaS) platform equipped with all the tools and functionality needed to build a successful and scalable online marketplace at speed. To date, Marketplacer has helped over 95 businesses build and deploy their very own successful marketplace strategies and connected over 25,000 businesses worldwide. The Marketplacer platform exists to make growth simple, from implementing marketplace strategies such as shipment from drop-ship sellers, adding new categories or third-party range extension, through to consolidating markets and rolling out modern revenue models such as recurring memberships that allow businesses to grow faster and beyond the constraints of capital inventory.

Born and bred from the award-winning BikeExchange, the biggest online marketplace for anything and everything bike, founders Jason Wyatt and Sam Salter saw the opportunity to license the online software platform and apply it to new marketplaces. Marketplacer is responsible for powering business transformations of companies around the world. Visit www.marketplacer.com for more information.

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