Pursuant to Section 13 or 15(d) of the
Securities Exchange Act of 1934

Date of Report (date of earliest event reported):  July 25, 2007

(Exact Name of Registrant as Specified in its Charter)






(State or other jurisdiction of




(IRS Employer

incorporation or organization)


File Number)


Identification No.)






66 E. Wadsworth Park Drive, Draper UT



(Address of Principal Executive Offices)


(Zip Code)


Registrant’s Telephone Number, Including Area Code:
(801) 316-5000

(Former name, former address, and formal fiscal year, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

o            Written  communications  pursuant to Rule 425 under the  Securities Act (17 CFR 230.425)

x           Soliciting  material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

o            Pre-commencement  communications  pursuant to Rule  14d-2(b)  under the Exchange Act (17 CFR 240.14d-2(b))

o            Pre-commencement  communications  pursuant to Rule  13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)


Item 8.01  Other Events

On July 25, 2007, 1-800 CONTACTS, INC. (“1-800 CONTACTS” or “the Company”) issued a press release announcing that it has established Monday, August 6, 2007 as the record date for its stockholders entitled to consider and vote upon a proposal to approve and adopt the merger agreement, dated as of June 3, 2007, among 1-800 CONTACTS and affiliates of Fenway Partners, LLC, pursuant to which Fenway Partners has agreed to acquire 1-800 CONTACTS for $24.25 per share.  A copy of the press release is furnished as Exhibit 99.1 hereto.

Forward-Looking Statements

In addition to historical information, this report and the exhibit attached hereto contain forward-looking statements made by 1-800 CONTACTS in reliance upon the safe harbor provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Exchange Act.  These forward-looking statements include all statements which are not purely historical and include, but are not necessarily limited to, all statements relating in any way to the proposed transaction with Fenway Partners.  All such forward-looking statements are based upon information available to the Company as of the date hereof, and the Company disclaims any intention or obligation to update any such forward-looking statements.  Actual results could differ materially from current expectations.  Factors that could cause or contribute to such differences include, among others, the risks and uncertainties identified in “Risk Factors” and elsewhere in the Annual Report on Form 10-K of 1-800 CONTACTS and Quarterly Reports on Forms 10-Q and Current Reports on Forms 8-K filed since the filing of 1-800 CONTACTS’ Form 10-K with the SEC.

Where You Can Find Additional Information

1-800 CONTACTS, INC. will file with the Securities and Exchange Commission (the “SEC”), and furnish to its stockholders, a definitive proxy statement soliciting proxies for the meeting of its stockholders to be called with respect to the proposed merger between the Company and the affiliates of Fenway Partners.  1-800 CONTACTS STOCKHOLDERS ARE ADVISED TO READ THE PROXY STATEMENT WHEN IT IS FINALIZED AND DISTRIBUTED TO THEM BECAUSE IT WILL CONTAIN IMPORTANT INFORMATION.  1-800 CONTACTS stockholders and other interested parties will be able to obtain, without charge, a copy of the proxy statement (when available) and other relevant documents filed with the SEC from the SEC’s website at http://www.sec.gov.  1-800 CONTACTS stockholders and other interested parties will also be able to obtain, without charge, a copy of the proxy statement (when available) and other relevant documents by directing a request by mail or telephone to 1-800 CONTACTS, INC., 66 E. Wadsworth Park Drive, Draper, Utah  84020, Attention: Corporate Secretary, telephone: (801) 316-5000, or from the Company’s website, http://www.1800contacts.com.

1-800 CONTACTS and certain of its directors, executive officers and other members of management and employees may, under SEC rules, be deemed to be “participants” in the solicitation of proxies from stockholders of 1-800 CONTACTS with respect to the proposed merger.  Information regarding the persons who may be considered “participants” in the solicitation of proxies will be set forth in the Company’s definitive proxy statement relating to the proposed merger when it is filed with the SEC.  Information regarding certain of these persons and their beneficial ownership of 1-800 CONTACTS common stock as of April 3, 2007 is also set forth in the Company’s proxy statement for its 2007 Annual Meeting of Stockholders, which was filed with the SEC on April 17, 2007.

Item 9.01  Financial Statements and Exhibits

Exhibit 99.1            Press release dated July 25, 2007.

*    *    *



Pursuant to the requirements of the Securities Exchange of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.





Dated: July 25, 2007


/s/ Robert G. Hunter



Robert G. Hunter



Chief Financial Officer