Europe Digital Health Market and Trends Report 2023: Market is Forecasted to Grow at a Double-Digit CAGR Between 2022 and 2032, Surpassing €900 Billion by 2032 - ResearchAndMarkets.com

The "Europe Digital Health Market and Trends 2023" report has been added to ResearchAndMarkets.com's offering.

Globally, the digital health industry is expected to thrive despite challenges in the adoption of digital health technologies

The report reveals that trends such as telemedicine, connected health, AR/VR, and AI are driving the growth of the digital health market, with a projected double-digit CAGR between 2022 and 2032. Digital health solutions like telemedicine, health & wellness apps, disease management tools, and wearables are gaining popularity among both patients and medical professionals.

The UK's National Health Service (NHS) is already utilizing voice-based technology to disseminate health information through websites. While there is increasing demand for digital health technologies, the report notes a decline in total digital health funding between 2021 and 2022 due to investor risk aversion, reduced pandemic-driven growth, inflation, and supply chain disruptions. Concerns over IT/security breaches were also prevalent among two-thirds of surveyed healthcare executives globally in 2022.

Surveyed clinicians in Europe faced obstacles such as technology costs, lack of digital health infrastructure, and workforce skills when adopting new digital health technologies in 2022. In Germany, complex healthcare bureaucracy, long approval processes, and lack of market readiness for digital applications were among the top challenges in healthcare system digitalization as of July 2022. Similarly, in Austria, complex IT landscapes and associated interfaces were identified as major obstacles, followed by a lack of knowledge and staff shortages as of October 2022.

While the digital health market is witnessing growth and technological advancements globally, certain digital health tools, such as electronic health records and e-prescriptions, are experiencing slow adoption

The healthcare industry is embracing innovative technologies like AI, telehealth, and telemedicine, which are reshaping the traditional healthcare market. AI, in particular, is expected to empower the healthcare market as stakeholders increasingly turn to its applications. Other digital health tools like telehealth, online appointment booking platforms, wearables, and health apps are also gaining popularity for their convenience and support of advanced techniques like remote patient monitoring. However, the adoption of e-prescriptions and electronic health records remains low across Europe, as stated in the report. In Germany, the investment in digital health records decreased from around three-quarters of healthcare leaders in the previous year to nearly half as of March 2022.

Furthermore, Germany is expected to have a significant proportion of paper-based prescriptions by 2023, with digital prescriptions accounting for a smaller share. Over half of the surveyed doctors in Germany expressed future intentions to use electronic prescriptions, while many cited technical reasons for not using electronic health records. Lack of patient willingness was also mentioned as a barrier to electronic health record adoption. In contrast, approximately three-quarters of doctors in Switzerland claimed to maintain electronic medical records as of January 2022, according to the report.

Questions Covered in the Report:

• Which digital health technologies do clinicians in Europe believe will improve diagnosis by 2022-2027?
• What challenges did clinicians face when adopting digital health technologies in Europe in 2022?
• What percentage of healthcare communication in Germany is projected to be digital by 2026?
• What were the most performed online healthcare activities in the Netherlands in July 2022?
• What drove the digital transformation of healthcare in Austria in October 2022?

A selection of companies mentioned in this report include:

• Calm
• IBM
• KIM messages
• My fitness pal
• National Health Service (NHS)
• Omada
• Planet fitness
• Proteus Digital
• Sweatcoin
• Well Doc

Key Topics Covered:

1. Management Summary

2. Global

• Overview and Trends in Digital Health
• Digital Health Market Size, in USD billion, 2022 & 2032f
• Leading Digital Technology Investments Made in Digital Healthcare, in % of Healthcare Leaders
• Healthcare Services That Healthcare Leaders Are Offering vs Those They Are Willing to Offer in 3 Years, in % of Healthcare Leaders
• Total Digital Health Funding, in USD billion, & Factors Leading to the Decline of Digital Health Funding, 2020-2022
• Total Digital Health Funding, by Region, in USD million & Number of Deals, in Absolute Number, Q4 2022
• Total Digital Health Funding, by Segments, in USD billion & Number of Deals, in Absolute Number, Q4 2022
• Breakdown of Deals Among Investors, in % of Investors, Q4 2022
• Share of Healthcare Leaders Who Believe Virtual Care Had or Will Have the Biggest Impact on Improving Care, in %
• Share of Trust in Predictive Analytics Across Clinical Settings, by Region, in % of Healthcare Leaders
• Adoption of Predictive Analytics in Clinical Setting, by Country, in % of Healthcare Leaders
• Share of Adults Who Used Health Apps, in %
• Level of Positive Impact That Healthcare Executives Believe AI Will Have on Their Organization in the Future, in % of Healthcare Executives, 2022e
• Share of Healthcare Executives for Whom IT/Security Breaches Are Primary Concerns About Disinformation Attacks, in %, 2022e
• Share of Healthcare Leaders Who Want to Partner Outside Their Healthcare System & Types of Organizations They Want to Partner With, in %
• Share of Patients Who Enrolled or Are Likely to Enroll in Receiving Electronic Bills from Their Healthcare Providers, in %, 2022

3. Europe

• Regional
• UK
• Germany
• France
• Spain
• Italy
• Netherlands
• Austria
• Switzerland

For more information about this report visit https://www.researchandmarkets.com/r/ts871f

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