Ownership Submission
FORM 3
 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
  SELF DENNIS D.
 2. Date of Event Requiring Statement (Month/Day/Year)
01/08/2016		 3. Issuer Name and Ticker or Trading Symbol
ACXIOM CORP [ACXM]
(Last)
(First)
(Middle)
ACXIOM CORPORATION, 301 E. DAVE WARD DRIVE		 4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
Divisional President
 5. If Amendment, Date Original Filed(Month/Day/Year)
01/15/2016
(Street)

CONWAY, AR 72032		 6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Beneficially Owned
1.Title of Security
(Instr. 4)		 2. Amount of Securities Beneficially Owned
(Instr. 4)		 3. Ownership Form: Direct (D) or Indirect (I)
(Instr. 5)		 4. Nature of Indirect Beneficial Ownership
(Instr. 5)
Common Stock, $.10 Par Value 32,820 (1)
D
 
Common Stock, $.10 Par Value 600.1954 (2)
I
by Managed Account 1

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. SEC 1473 (7-02)
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Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 4)		 2. Date Exercisable and Expiration Date
(Month/Day/Year)		 3. Title and Amount of Securities Underlying Derivative Security
(Instr. 4)		 4. Conversion or Exercise Price of Derivative Security 5. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 5)		 6. Nature of Indirect Beneficial Ownership
(Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Non-Qualified Stock Option (right to buy)   (3) 05/20/2025 Common Stock, $.10 Par Value 15,046 $ 17.49 D  
Non-Qualified Stock Option (right to buy)   (3) 05/20/2024 Common Stock, $.10 Par Value 12,544 $ 21.17 D  
Non-Qualified Stock Option (right to buy)   (3) 11/12/2023 Common Stock, $.10 Par Value 12,862 $ 32.85 D  

Reporting Owners

Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
SELF DENNIS D.
ACXIOM CORPORATION
301 E. DAVE WARD DRIVE
CONWAY, AR 72032		       Divisional President  

Signatures

By: Catherine L. Hughes For: Dennis D. Self 04/21/2017
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 5(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) This total includes 11,626 restricted stock units that represent a contingent right to receive one share of the registrant's common stock per unit. The units vest incrementally over four years from their grant dates, with 25% of the total becoming vested on each of the first through fourth anniversaries of the grant dates. This total also includes 17,214 performance units. Each performance unit represents a contingent right to receive one share of the registrant's common stock. Vesting will occur subsequent to the attainment of certain performance criteria approved by the Compensation Committee of the registrant's Board of Directors for designated three-year performance periods. If the performance criteria are exceeded, vesting may occur in an amount up to 200% of the reported number of shares; likewise, if the performance criteria are not attained, less than 100% of the reported number of shares may be vested.
(2) These shares are held under the Company's 401(k) Retirement Savings Plan, 20% of which have vested.
(3) These stock options will vest incrementally over four years, with 25% vesting on the first anniversary of the grant and 25% each 12 months thereafter until 100% vested. Option term is 10 years from date of grant.

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