Definitive Additional Materials

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

SCHEDULE 14A

Proxy Statement Pursuant to Section 14(a) of

the Securities Exchange Act of 1934

Filed by the Registrant  x

Filed by a Party other than the Registrant  ¨

Check the appropriate box:

¨ Preliminary Proxy Statement
¨ Confidential, for Use of the Commission Only (as permitted by Rule 14a-6(e)(2))
¨ Definitive Proxy Statement
x Definitive Additional Materials
¨ Soliciting Material Pursuant to §240.14a-12

VIACOM INC.

(Name of Registrant as Specified In Its Charter)

(Name of Person(s) Filing Proxy Statement, if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

x No fee required.
¨ Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.

 

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  (3) Per unit price or other underlying value of transaction computed pursuant to Exchange Act Rule 0-11 (set forth the amount on which the filing fee is calculated and state how it was determined):

 

 

 

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¨ Fee paid previously with preliminary materials.

 

¨ Check box if any part of the fee is offset as provided by Exchange Act Rule 0-11(a)(2) and identify the filing for which the offsetting fee was paid previously. Identify the previous filing by registration statement number, or the Form or Schedule and the date of its filing.

 

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*** Exercise Your Right to Vote ***

Important Notice Regarding the Availability of Proxy Materials for the

Stockholder Meeting to Be Held on March 8, 2012

 

VIACOM INC.

 

 

 

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VIACOM INC.

1515 BROADWAY

NEW YORK, NY 10036

       
 

Meeting Information

 

    
  Meeting Type:        Annual Meeting of Stockholders    
 

Date:    03/08/12     Time: 10:30 A.M., EST

For holders as of:   01/13/12

    
  Location:    Viacom Inc.’s Corporate Headquarters    
 

                     1515 Broadway (enter on 44th St.)

                     New York, New York 10036

 

    
   
 

 

You are receiving this communication because you hold shares of Viacom Inc. Class A common stock.

 

This is not a ballot. You cannot use this notice to vote these shares. This communication presents only an overview of the more complete proxy materials that are available to you on the Internet. The Notice of 2012 Annual Meeting of Stockholders and Proxy Statement, Fiscal Year 2011 Annual Report on Form 10-K and Stockholder Letter are available at http://proxymaterials.viacom.com. You may also request a paper copy of these materials (see reverse side).

 

We encourage you to access and review all of the important information contained in the proxy materials before voting.

 

 
 
  See the reverse side of this notice to obtain proxy materials and voting instructions.
 

—  Before You Vote  —

How to Access the Proxy Materials

 

          
    

Proxy Materials Available to VIEW or RECEIVE:

 

1. NOTICE OF 2012 ANNUAL MEETING OF STOCKHOLDERS AND PROXY STATEMENT

2. FISCAL YEAR 2011 ANNUAL REPORT ON FORM 10-K

3. STOCKHOLDER LETTER

 

How to View Online:

 

Go to http://proxymaterials.viacom.com to view these materials online.

 

How to Request and Receive a PAPER or E-MAIL Copy:

 

If you want to receive a paper or e-mail copy of these materials, you must request one. There is NO charge for requesting a copy. Please choose one of the following methods to make your request:

 

1) BY INTERNET:             www.proxyvote.com

2) BY TELEPHONE:        1-800-579-1639

3) BY E-MAIL*:                sendmaterial@proxyvote.com

 

*   If requesting materials by e-mail, please send a blank e-mail with the 12-Digit Control Number (located on the following page) in the subject line.

 

Requests, instructions and other inquiries sent to this e-mail address will NOT be forwarded to your investment advisor. To facilitate timely delivery, please make the request as instructed above on or before 02/23/12.

 

    
      
    

 

—  How To Vote  —

Please Choose One of the Following Voting Methods

 

  
          

 

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Vote In Person: If you are a registered holder of Class A common stock, please mark the appropriate box on the proxy card, or indicate that you plan to attend the meeting when you vote by telephone or the Internet, and an admission ticket will be sent to you. If you hold shares of Class A common stock beneficially in a brokerage account or otherwise, you must obtain an admission ticket in advance by sending a written request along with proof of ownership (such as your brokerage firm account statement or statement of holdings from our transfer agent) to Director, Shareholder Relations, Viacom Inc., 1515 Broadway, 52nd Floor, New York, New York 10036-5794. Please bring photo identification with you for admittance to the meeting.

 

    
    

Vote By Internet: To vote now by Internet, go to www.proxyvote.com. Have the 12-Digit Control Number available and follow the instructions. Use the Internet to transmit your voting instructions up until 11:59 p.m., Eastern Standard Time on March 7, 2012 (March 6, 2012 for 401(k) plan participants).

 

Vote By Mail: You can vote by mail by requesting a paper copy of the materials, which will include a proxy card.

 

    
      

 

 

  Voting Items          
 

The Board recommends a vote FOR items 1, 2 and 3.

 

          
 

 

1.

  

 

The election of 11 directors:

          
   

 

Nominees:

          
    01)    George S. Abrams   07)    Charles E. Phillips, Jr.        
    02)    Philippe P. Dauman   08)    Shari Redstone        
    03)    Thomas E. Dooley   09)    Sumner M. Redstone        
    04)    Alan C. Greenberg   10)    Frederic V. Salerno        
    05)    Robert K. Kraft   11)    William Schwartz        
    06)    Blythe J. McGarvie            
 

 

2.

  

 

The ratification of the appointment of PricewaterhouseCoopers LLP to serve as independent auditor of Viacom Inc. for fiscal year 2012.

 

  
 

 

3.

  

 

The approval of the Viacom Inc. Senior Executive Short-Term Incentive Plan, as amended and restated effective January 18, 2012.

 

  

 

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Important Notice Regarding the Availability of Proxy Materials for the

Stockholder Meeting to Be Held on March 8, 2012

 

VIACOM INC.

 

 

 

 

LOGO     

   

LOGO

VIACOM INC.

1515 BROADWAY

NEW YORK, NY 10036

       
 

Meeting Information

 

    
  Meeting Type:        Annual Meeting of Stockholders    
  Date:    03/08/12     Time: 10:30 A.M., EST    
  For holders as of:   01/13/12    
  Location:    Viacom Inc.’s Corporate Headquarters    
 

                     1515 Broadway (enter on 44th St.)

                     New York, New York 10036

 

    
   
 

 

You are receiving this communication because you hold shares of Viacom Inc. non-voting Class B common stock. THIS NOTICE WILL ENABLE YOU TO ACCESS VIACOM INC. PROXY MATERIALS FOR INFORMATIONAL PURPOSES ONLY.

 

This communication presents only an overview of the more complete proxy materials that are available to you on the Internet. The Notice of 2012 Annual Meeting of Stockholders and Proxy Statement, Fiscal Year 2011 Annual Report on Form 10-K and Stockholder Letter are available at http://proxymaterials.viacom.com. You may also request a paper copy of these materials (see reverse side).

 

We encourage you to access and review all of the important information contained in the proxy materials.

 

 
 
  See the reverse side for instructions on how to access materials.
 

—  How to Access the Proxy Materials  —

 

          
    

Proxy Materials Available to VIEW or RECEIVE:

 

1. NOTICE OF 2012 ANNUAL MEETING OF STOCKHOLDERS AND PROXY STATEMENT

2. FISCAL YEAR 2011 ANNUAL REPORT ON FORM 10-K

3. STOCKHOLDER LETTER

 

How to View Online:

 

Go to http://proxymaterials.viacom.com to view these materials online.

 

How to Request and Receive a PAPER or E-MAIL Copy:

 

If you want to receive a paper or e-mail copy of these materials, you must request one. There is NO charge for requesting a copy. Please choose one of the following methods to make your request:

 

1) BY INTERNET:             www.proxyvote.com

2) BY TELEPHONE:        1-800-579-1639

3) BY E-MAIL*:                sendmaterial@proxyvote.com

 

*   If requesting materials by e-mail, please send a blank e-mail with the 12-Digit Control Number (located on the following page) in the subject line.

 

Requests, instructions and other inquiries sent to this e-mail address will NOT be forwarded to your investment advisor. To facilitate timely delivery, please make the request as instructed above on or before 02/23/12.

 

    
      
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  Voting Items - For Informational Purposes Only          
 

The following matters are being considered at

the upcoming meeting. This information is being

provided for informational purposes only.

 

          
 

 

1.

  

 

The election of 11 directors:

          
   

 

Nominees:

          
    01)    George S. Abrams   07)    Charles E. Phillips, Jr.        
    02)    Philippe P. Dauman   08)    Shari Redstone        
    03)    Thomas E. Dooley   09)    Sumner M. Redstone        
    04)    Alan C. Greenberg   10)    Frederic V. Salerno        
    05)    Robert K. Kraft   11)    William Schwartz        
    06)    Blythe J. McGarvie            
 

 

 

2.

  

 

 

The ratification of the appointment of PricewaterhouseCoopers LLP to serve as independent auditor of Viacom Inc. for fiscal year 2012.

 

  
 

 

3.

  

 

The approval of the Viacom Inc. Senior Executive Short-Term Incentive Plan, as amended and restated effective January 18, 2012.

 

  

 

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